Smells are processed by the part of the brain called the limbic system, which is closely linked to emotions and memory. When we smell a scent, the limbic system kicks into action, and smells are associated with past experiences and memories.
Perfumes are an integral part of the story. The word “perfume” comes from the Latin “per fumum”, meaning “by smoke”, reflecting the ancient practice of burning odorous substances.
The links between scents, memories and emotions are complex and fascinating. Whether to evoke pleasant memories, reinforce positive experiences or simply for pleasure.
Fragrances play an important role in our lives, they are intimately linked to our emotions and can profoundly influence our state of mind, our vibration and our aura.
Auralia used this knowledge to develop scents that are associated with specific emotions, scents that evoke positive emotions.

Each scent has the potential to evoke a unique emotion and create a special atmosphere, and it’s up to you to discover which scent resonates most deeply with you. This is the beauty of the impact of Auralia perfumes on mood, mind and aura; they are as individual and unique as you are.
These fragrances act as olfactory portals, triggering buried memories and evoking emotions intimately linked to our mood of the moment, thus highlighting the central role that perfumes play in our living spaces.